Rent The Runway- Netflix for Dresses?
Amanda Cey | January 10, 2012
We are pretty excited over here about Rent the Runway. RTR allows you to rent designer dresses for a fraction of the cost without having to leave your living room! I have heard about this company from a few different sources now, and think this is something we will use for our upcoming events. Dressing up all the time can get expensive! I also love this concept for Bridesmaids, because it’s not fair to have your best friends spend $300+ on a dress that they’ll never wear again.
Many of us out there also can’t really afford a $3,350 Missoni dress, so why not rent it for $250 since you’ll likely only wear it once anyways? Or, a Nicole Miller frock that retails at $600 but you can rent for $75. They have an amazing selection of dresses available and have a great review section to help with your decision. You can also request two sizes without paying an additional fee. The price includes dry cleaning and shipping, and insurance is added on top of it for a minimal fee. The website is super organized and they have filters which will allow you to search dresses based on size, event, or availability. I don’t know why, but it still feels like throwing money away. It’s probably more sensible to buy a $300-$500 dollar dress that is timeless and that you can wear over and over. But then again, we ladies always want something new and exciting!
RTR also has a great line of handbags and jewelry to accompany your hot new dress. After reading many Yelp reviews, people seem very happy overall with their choices. However, there seem to be quite a few customer service complaints. It looks like they’re making a valid effort to improve this as they continue to grow. It will be interesting to see if they team up with PrimeSense 3D, which will be revealed this week at CES 2012. It uses Microsoft’s Kinect technology to scan a user’s height and waist size. Users will soon be able to virtually try on clothes from partner retailers to get a true sense of how their potential purchases will fit. Cool!
Congrats RTR- looks like a huge hit and we’re excited to try the service the next time we need to get super dolled up!


























